An AI creative studio for launch films, brand films and ads.
Brand Appart's AI creative studio makes the films and campaigns that launch a funded startup's product: a director on each film, generative AI in the production pipeline, and a project built around your brief and your launch date, from script to final cut.
Anyone can generate a clip now. Few can direct a launch.
Generative video tools produce a shot in minutes. A launch film is something else: a story that makes a product understood in under two minutes, a look that belongs to the brand, and a cut that holds attention on a homepage, in an investor update and in a social feed. The tools solve the first part, not the rest.
We use generative AI for the shots that would otherwise need a set or a location, and for the many versions a campaign needs. Each film has its own director, who owns the story and the final cut, so the result looks like your company and not like a stock AI reel.
Every film starts with a story. The model only renders it.
What our AI creative studio
produces for startups
The studio works on defined projects: a product launch film, a brand film for a new identity, an ad campaign, or the motion system behind a launch. Each project starts from a brief and a date, and ends with a master film and the shorter cuts each channel needs.
Two recent launch films show the range: the Promethee launch film for a gamified deep-work app, and the RockFi Intelligence launch film for the AI platform of RockFi, a Paris wealth-management fintech. Both were made with generative AI and directed by our team. Ongoing monthly design work is a different offer: our AI creative team runs as a subscription.
What the studio makes
Films and campaigns, made with generative AI
Launch Films
Product launch films that make an app or a platform understood in under two minutes, with generated shots wherever a scene would otherwise need a shoot.
Brand Films
The film that introduces a new identity or positioning, built from your brand system so it looks like the rest of the company.
AI Ad Campaigns
A campaign as one project: one concept, the placements it runs on, and one delivery date, with every asset drawn from the same film.
Motion & Social Cut-downs
Every master cut into the formats your channels need: homepage loop, investor update, vertical social, paid placements.
Why startups use
our AI creative studio
Planned around your launch date.
The schedule is built backwards from the day you launch.
Generated shots replace sets and locations that would slow the project down.
You see the film before it is made.
Key frames and a storyboard come first, so you approve the look before production.
The model never gets the last word.
Built on your brand.
Films use your identity, your real product UI and your Brand Brain when you have one.
They look like the rest of your company, not like a stock AI reel.
Every format from one project.
A master film and shorter cuts for your site, social, ads and investor updates.
Each one sized for the channel it runs on.
How a film
Gets made
From brief to master, with the story locked before any final shot is generated.
“A huge thank you to the entire Brand Appart team for your outstanding work on our rebranding! We’re thrilled to have you as an integral part of the Incard team, and we can’t wait to reveal what’s coming next.”
Trusted by
+40 founders
Notez-Nous chose Brand Appart to lead our rebranding project, including a full website and platform redesign. The boost in credibility has significantly improved our ability to close deals
We'd seen other agencies lock everything down two rounds of feedback, then pay more. With Brand Appart, the flexibility was real. That's why we chose them. The quality of the work speaks for itself. The rebranding landed exactly where we wanted it to, and the feedback we've gotten externally has been overwhelmingly positive. We're a demanding team, with moving targets and tight timelines. It still went well. That says a lot.
We knew Brand Appart's work before reaching out the creativity was obvious. And the final result delivered exactly that. The team adapted to how we work: fast, informal, no unnecessary calls. That made the whole collaboration genuinely smooth. What stood out most was the quality of the output. When we saw the new version, the whole team was back in love with the project. That kind of energy is hard to manufacture it just happened naturally. We're very happy with what was built.
I’ve worked with Brand Appart on multiple projects website development, landing pages for branding, and PowerPoint presentations. I love how flexible, fast, and professional the team is. That speed and agility are exactly what we needed at Ircam Amplify.
We had a family brand that hadn't evolved since 2013. Handing it over to an external agency was a real leap of faith. What struck me most is that the team held their ground without ever steamrolling mine. I pushed back on certain directions early on. They stood firm, explained their choices, reassured me and looking back, they were right. Feedback is well received, adjustments are fast, and you can tell the team genuinely enjoys working on the project. That makes all the difference. We're now moving into a year-long collaboration.
